mona on substack

Mona wrote Reframe in 2015 to help teams shift how they think and move forward together.

In 2020, she pulled the book to rewrite it. But the more she tried to force a new version, the more it became clear that the next chapter wasn’t another traditional book.

So she started writing fables.

A chameleon with imposter syndrome.
A kite learning to trust the wind.
A butterfly on day one, waiting for its wings to dry.

They were simple, a little unexpected, and they worked. The reframes landed without needing to be explained.

This Substack is where that work now lives.

Short stories, real situations, and reframes you can feel and use as things are happening.

MEDIA HIGHLIGHTS

The Real Life Wizard of Oz


A deep dive on rewriting perspectives
Steve Sims Podcast

Oprah Daily: How to Get Unstuck


How to run your own reframes
Article

Aligning Breakthroughs

The power of a belief
Align Us Podcast
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Shifting Your Mindset When Life Feels Hard

Reframing a Challenge
Rock that Creative Job Podcast

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Reclaiming Your Narrative

Rewrite your Story
Re:Invention Podcast

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Breakthrough for Leaders

Reframe for Entrepreneurs
Article

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The Power of Storytelling

Shift Your View
Kara Goldin Podcast

See Problems as Opportunities

Classic v1 Reframe
TEDx Talk

How to Design Your Life

UX for Life’s Challenges
Video Interview

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AS SEEN ON

a modern reframE of a Goddess

What if goddesses didn’t need to be saved?

In addition to Mona’s groundbreaking work in coaching and innovation, Mona took a year off in 2023 to write, produce and perform in a reframed rewrite of the 3000+ year old ancient Indian epic Ramayana through her audio experience, Sita’s Story. Traditionally, the story is told with a kidnapped Goddess who needs to be saved by her husband Ram.

This bold retelling elevates Sita from a symbol of sacrifice to a powerful protagonist shaping her own destiny. Breaking free from tradition, the narrative redefines devotion and agency, showing that true strength lies in self-empowerment.

Experience this transformative tale in a FREE 51-minute 3D audio journey that challenges perceptions of strength, courage, and womanhood.

FREE ACCESS TO 25 ESSENTIAL REFRAMES NOW

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